E-commerce is simpler than life. Due to its digital nature, there are fewer
This Reality is almost self-evident, yet it’s so easy to forget. Your success with
anything you do in the world of e-commerce flows from it. Internalize it and act
upon it... and you will succeed.
Yes, it’s that fundamental. And that leads me to…
“Nothing happens by accident in the world of
computers, the Net, and customer response.
There is always a reason for what happens,
good or bad, and that reason is YOU.”
In life, the vast majority of people just keep doing the “same old thing.” Life
seems easier that way. But “doing the same old thing” guarantees the “same old
results.” So in the long run, it’s actually much, much harder.
profound statement...
“The choices we make dictate the lives we lead.”
To paraphrase...
“Where you are today is the result of all the choices and actions that
you have made in your life.”
When he said that, I remember thinking, “You know, he’s right. Except in rare
cases of extraordinarily good or bad luck, people basically end up where they are
as a result of choices they make and courses of action they take.”
People tend to blame a lack of success in life on “bad luck” or “poor timing” or
other people. And yes, at times, that can be accurate. A heck of a lot of factors
beyond our control can blindside us. In the long run, however, as long as we
persist in our efforts, these factors tend to even out and De Vito's statement
remains valid.
